Marie Stopes International - Zambia     Navigating newfound sexuality isn’t easy for anyone, but growing up as a teen girl in Zambia presents a whole new set of challenges, stigma, and misinformation about birth control and sexual health. As part of a partnership with Marie Stopes International and the Hewlett Foundation, IDEO.org developed a new approach to teen reproductive health: a Diva Centre that couples an approachable atmosphere, peer-to-peer communication, and language and interactions that help inform and empower girls to take control over their future.    I was tasked with concepting and directing a film to showcase the results of more than a year of design work on the ground in Zambia. Choosing the Future follows three young women in Lusaka, Zambia, as they navigate sexuality, relationships, dreams for the future – and how the Diva Centre fits into the context of their worlds.   L  earn more.      Filmmaking, Creative Direction

Marie Stopes International - Zambia

Navigating newfound sexuality isn’t easy for anyone, but growing up as a teen girl in Zambia presents a whole new set of challenges, stigma, and misinformation about birth control and sexual health. As part of a partnership with Marie Stopes International and the Hewlett Foundation, IDEO.org developed a new approach to teen reproductive health: a Diva Centre that couples an approachable atmosphere, peer-to-peer communication, and language and interactions that help inform and empower girls to take control over their future.

I was tasked with concepting and directing a film to showcase the results of more than a year of design work on the ground in Zambia. Choosing the Future follows three young women in Lusaka, Zambia, as they navigate sexuality, relationships, dreams for the future – and how the Diva Centre fits into the context of their worlds. Learn more.

Filmmaking, Creative Direction

Swell Investing - Brand Storytelling

Swell is an impact investment platform that allows people to invest in high-growth companies that are addressing some of today's most pressing environmental and social challenges. 

s co-lead of the IDEO team that launched Swell Investing, I developed the core brand assets and storytelling to frame the product offering in a clear, compelling and fresh way. I provided script, storyboarding and creative direction for the final product video (along with the content featured on the site at launch). Learn More

Loyola University Maryland      As part of the development of the University brand and assets for Loyola University Maryland, 160over90 was tasked with creating a ‘search piece’ for prospective students (sophomores and juniors in high school).  But rather than creating a postcard or a brochure, we decided to create an anthem to our reader – a raw, true, evocative piece that spoke to that high school student on their level, and in that moment of their life.    The purpose of the first volume was to communicate, through an honest, young voice, the challenges and excitement that awaits the reader in college. The first volume is unbranded, and focuses primarily on intriguing the reader, while the second volume communicates Loyola University Maryland's educational ideals. The initial two-volume piece was so successful with prospective students that it expanded into a 4-part series that evolved over time to continue to engage and pique interest at key moments in the college application process.   Learn more.    Brand, Copywriting, Print

Loyola University Maryland

As part of the development of the University brand and assets for Loyola University Maryland, 160over90 was tasked with creating a ‘search piece’ for prospective students (sophomores and juniors in high school).  But rather than creating a postcard or a brochure, we decided to create an anthem to our reader – a raw, true, evocative piece that spoke to that high school student on their level, and in that moment of their life.

The purpose of the first volume was to communicate, through an honest, young voice, the challenges and excitement that awaits the reader in college. The first volume is unbranded, and focuses primarily on intriguing the reader, while the second volume communicates Loyola University Maryland's educational ideals. The initial two-volume piece was so successful with prospective students that it expanded into a 4-part series that evolved over time to continue to engage and pique interest at key moments in the college application process. Learn more.

Brand, Copywriting, Print

IDEO Stories     IDEO Stories is a beloved internal event, where a handful of employees stand on stage and tell a ten minute personal story, with visuals, about anything in their life. One part Moth, one part TED Talk, IDEO Stories was developed to create a celebration of storytelling – and to practice telling personal stories as a way to become better evolved storytellers in our client and work environments. For nearly three years I was a stories coach, developing the creative storytelling process, offering critique, and empowering my colleagues to be better, more polished storytellers.   L  earn more.      Editing, Presentation Skills

IDEO Stories

IDEO Stories is a beloved internal event, where a handful of employees stand on stage and tell a ten minute personal story, with visuals, about anything in their life. One part Moth, one part TED Talk, IDEO Stories was developed to create a celebration of storytelling – and to practice telling personal stories as a way to become better evolved storytellers in our client and work environments. For nearly three years I was a stories coach, developing the creative storytelling process, offering critique, and empowering my colleagues to be better, more polished storytellers. Learn more.

Editing, Presentation Skills